At the 2011 BGCO Annual Meeting in Moore in November, the Baptist Messenger unveiled its new product, Messenger Digital, a fully digital edition of the printed publication.
Connected to the Messenger Digital publication, the BGCO Communications Team announced the launch of the Messenger Mobile App (available for free download in the Apple and Google stores). Nearly 900 people have downloaded the app as of the end of November.
“The response to the digital edition has been overwhelming,” said Brian Hobbs, editor of the Messenger. “The same content people enjoy getting each week in their mailbox, people now can get in their inbox or straight to their mobile device.”
“Now I can read the Messenger anywhere I go,” said Shane Hall, pastor of Lawton, First. “I like the print edition, but the digital just makes it that much easier to read on the go.”
The Messenger also is offering an option in which churches can put their church newsletter wrap (that mails with the printed edition) on the digital edition as well, at an additional cost of $10 per page for subscriber churches.
“The digital version has additional features that the print does not, such as social media sharing options, a search tool and more,” added Hobbs. “We are very committed to strengthening the print edition of the Messenger, as there is still a great need and demand for that in Oklahoma. At the same time, we recognize this was the right move at the right time, and we are happy our readers are responding so positively.”
The Messenger Digital is available at no additional charge to individual and church group subscribers. Current subscribers may activate their accounts by contacting the Messenger office at firstname.lastname@example.org. Those seeking a new subscription may visit baptistmessenger.com/subscribe, or call 405/942-3800.